Channel Eye is a Sri-Lankan youth sports channel operated under Sri
Lankan Rupavahini Corporation. It started broadcasting in 1999 with the
name Rupavahini and it was renamed to Channel eye on August 2000. The
symbol eye is derived from the 3 pillars of channel: Entertainment,
Youth and Education. Piyadasa Ratnasinghe is the founder of the channel.
Channel
eye airs a large number of sporting events. In it's first year, it
broadcasted the documentaries of the famous Discovery Channel and until
2008, the Tamil programming was aired under the brand of Channel Eye.
The channel telecasts both local and international sports programs
focusing mainly on the cricket. It became the TV official broadcaster
for 6 ICC Cricket World Cup tournaments and 3 ICC World T20 tournaments.
Key
features of channel eye include variety, attractiveness and
meaningfulness of television programs through changes to the format of
the program. It reaches the viewers across the world more effectively
with the strategic use of technologies. Indians in abroad can always
watch Channel Eye live